This Is Why Your Content Marketing Isn’t Performing (And The Best Way To Fix It!)

  In today’s competitive environment of internet marketing, there’s no doubt that content is king. Content is everywhere and folks love consuming it! It should come as no surprise that content is at the heart of almost all marketing techniques, with an estimated 94% of small companies directing their efforts on content marketing. Having said […]

SEO Tactics To Abandon in 2018

In today’s demanding marketplace of digitalisation and globalisation, it’s critical for organisations to employ online strategies and tactics that strengthen their exposure to customers that are actively searching for their products or services. Search Engines are undeniably the most influential programs that will impact your online exposure, and hence your website traffic, conversion rates, and […]

Top SEO Trends In 2018

  Online exposure is a vital aspect to any company’s strategy, however the digital landscape is in a continuous state of change so it’s paramount to stay up to date with these changes to ensure your online exposure is optimised. Google releases between 500 and 600 updates annually, with many of them simply modifying their […]