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Top Benefits of Pay-Per-Click Advertising

There is vast range of internet marketing strategies that can assist websites in improving their traffic, brand awareness, and conversion rates. Among the best online marketing approaches is Search Engine Optimisation (SEO), where the aim is to optimise your website for Search Engines, both on-page and off-page, to improve your organic search results listings. Even […]

This Is Why Your Content Marketing Isn’t Performing (And The Best Way To Fix It!)

  In today’s competitive environment of internet marketing, there’s no doubt that content is king. Content is everywhere and folks love consuming it! It should come as no surprise that content is at the heart of almost all marketing techniques, with an estimated 94% of small companies directing their efforts on content marketing. Having said […]

SEO Tactics To Abandon in 2018

In today’s demanding marketplace of digitalisation and globalisation, it’s critical for organisations to employ online strategies and tactics that strengthen their exposure to customers that are actively searching for their products or services. Search Engines are undeniably the most influential programs that will impact your online exposure, and hence your website traffic, conversion rates, and […]