Why You Should Have A WordPress Site
So, you’ve got an amazing business idea and you’ve made up your mind that you’re going to build and publish your own website. Well, as you most probably know, there are many aspects to take into account. The design of the website, the images you’re going to use, the content, the website architecture, the logo designs, the online store – the list goes on. But essentially, what’s most important when creating a new website is the platform you choose. There’s a variety of website platforms available with an array of unique features, targeting the entire spectrum of developers from beginners to specialists. You’ll ask for suggestions on which platform to use and developers will argue for weeks on end about why one platform is better than the other.
It can really be confusing to weigh the pro’s and con’s of each website platform and figure out which is best for you. So, to save the time and arguments, the simple answer to this question is ‘WordPress’. The following article will present five convincing arguments as to why WordPress is the best platform to use, irrespective of your website development skills and abilities.
WordPress is simple to use and manage
WordPress is highly user-friendly so you don’t have to be a specialist HTML coder to construct an effective and powerful website. The installation process is quick and simple, the tools are intuitive and there’s a built-in updater so you don’t have to be concerned about not utilising all the newest features. There are inbuilt features for blog publishing, RSS feeds, user management, automated backups, revisions and much more. Once installed, you can start making custom configurations without even writing any code!
WordPress is exceptionally SEO-friendly
In the words of Google Engineer Matt Cutts, “WordPress automatically solves a tonne of SEO issues”. SEO is an exceptionally important component to any website so having in-built features that seamlessly make your website SEO-friendly is invaluable. WordPress coding is standard compliance, high quality, and produces semantic mark-up which makes your site considerably attractive to search engines. There are also a variety of free plugins that you can install which will make your website even more SEO-friendly, but we’ll talk about WordPress’ plugins next.
WordPress is FREE and Open Source
Yes, you read it correctly; WordPress is free to download, install, and use to build any type of website you want. WordPress is also open source which indicates that the source code is obtainable for anybody to modify, edit and create different themes and plugins with a range of features and release these to the online community. At the moment, there are in excess of 2,600 WordPress themes and over 3,100 different free plugins available for use. Given that WordPress is a community software, it is maintained by a large group of volunteers who all contribute to the software by writing patches, answering support questions and updating documentation. If you have any problems or issues about anything WordPress related, there are literally thousands of people happy to help.
WordPress is mobile friendly
As a result of the increasing use of mobile phones for internet usage, it’s incredibly important that your website is optimised for mobile devices. In fact, one of Google’s latest updates requires websites to be optimised for mobile devices or they’ll be penalised in SEO. The good news is that most WordPress themes are designed to be mobile responsive, meaning that regardless of what device your clients are using, WordPress websites will systematically change the appearance of your website to match. WordPress actually lets you to work on both of your mobile website and PC website separately, so you can easily customise both to optimise the user experience.
WordPress is secure
Today, website security is very important so of course WordPress has high security standards. Nearly one-quarter of websites are constructed on WordPress so hackers are continually attempting to find ways to compromise them. WordPress is well aware of this so has produced a range of security features which prevents any malicious attacks by publishing regular updates that neutralises these threats. Keep in mind, it’s also important for you to be using a secure device when accessing your WordPress account, so ensure you use standard security tools on your device and only install legitimate plugins from trusted sources.
As you can see, WordPress has a series of fantastic features that simply make it the best website platform on the market today. Although there are numerous other reasons why WordPress is an excellent choice for your website, this article just focuses on five of these: WordPress is very user-friendly, free and open source, extremely SEO compatible, mobile friendly, and secure. What more could you want from a platform to produce a reliable and powerful website? If you have any questions about how you can further optimise your website, talk with the team at Internet Marketing Experts Rockhampton on 1300 595 013 or visit their website: http://www.internetmarketingexpertsrockhampton.com.au